Are We doing something for this..???

Went across this link sometime back...Its known to every educated person on this earth..
But the question is how many of us are doing something in this regard, something in our small ways...???
Chk this link and decide for yourself....
http://news.bbc.co.uk/2/hi/in_depth/629/629/6528979.stm

Ciao,
Sonal